Navigating the Misinformation Maze: Engaging Communities Amid Disinformation Challenges
The spread of misinformation and disinformation is a major factor in our social and political landscape today. This has affected our ability to communicate and work together on some of the big issues we face; supporting public health, addressing climate change, maintaining a stable democracy, ensuring rights and responsibilities.
Preparing your next Domestic Animal Management Plan
Conversation Co is experienced in supporting councils to develop their DAMPs — whether it is engaging with the community stakeholders, workshopping the objectives and actions with your internal teams, or writing the DAMP.
Harnessing AI in Marketing: Tools, Benefits and Safe Practices for a Smarter Workflow
AI is not just a buzzword; its involvement is growing in every aspect and field, especially in the realm of marketing. While there are still many grey areas regarding policy and privacy in using AI, using the right tools in the right ways can make our work (and life) much easier.
Facilitation Microskills Guide
It’s important to understand that facilitation is not only about the others in the room, it starts with you. The key to a productive session is ensuring that you are performing at your best and taking the steps necessary to get you into that optimal state.
Practice Guide: Evaluating the Effectiveness of a MPHWP
Evaluation is a crucial element of all strategic planning. As we come to a new planning cycle of Municipal Public Health and Wellbeing Plans (MPHWP), we encourage you to take the time to evaluate and reflect on your current MPHWP.
Benefits & Risks of Including a MPHWP within a Council Plan
Through the Public Health and Wellbeing Act (2008) all councils are required to prepare a Municipal Public Health and Wellbeing Plan (MPHWP) every four years, within 12 months of a council election. With council elections occurring in October 2024, now is the time to consider how to meet the requirements of the Act.
Navigating the Communications Landscape & Social Media Trends in 2024
For community engagement organisations and businesses, social media remains an essential tool for fostering community engagement and building brand awareness. Here are some predictions for social media in 2024.
How We Analyse our Marketing & Communications Efforts
At Conversation Co, we are big analysers of our work. Analysing is as important as the planning and execution process because it can tell us a lot. For example, whether our work is getting to the right audience, the level of impact, what worked well or needs to be improved on, and the trends and predictions that we can tap into.
How We Scale Up/Down Depending on the Client’s Needs
We can support you through the whole process or you can ‘pick and mix’ specialised support for key moments depending on your project needs.
The Value of Detailed Planning & How It Saves You Time
If you’re involved in any kind of project, whether it’s in the public sector, private industry, or community initiatives, you’ve probably heard about Engagement Plans. Engagement Plans are a working document that is intended to be updated throughout the duration of the project. They are important in keeping everyone involved in the project up-to-speed and on the same page, and serves as the backbone of your project.
The Role of Social Planning, Social Research & Community Engagement
Sometimes our clients ask us to engage with their stakeholders when another approach is more suitable. What exactly is the difference between social research and community engagement? Where does social planning and technical information fit into the picture? Some projects will utilise one method, while others utilise all three approaches, at different stages.
Tailoring Communication Strategies to your Stakeholders
Your project will have a variety of stakeholders – from external stakeholders like the relevant wider community, to internal stakeholders like staff across other departments. Different stakeholders have varying levels of interest and involvement in a project. A well-defined communications plan will help identify key stakeholders and develop tailored communications strategies for each group. Engaging stakeholders with relevant information keeps them informed, engaged and supportive of the project’s progress. So how do you tailor up to your target audience/stakeholders?